MULTIMEDIA INNOVATION
POWERS LIFE-SIZED,
INTERACTIVE GAMES
AT THE UNITED ARAB EMIRATES OLYMPIC HOUSE IN PARIS.
2024
In collaboration with the United Arab Emirates (UAE) Olympic House, Moment Factory was enlisted to create a dedicated play space at their location on Rue Cambon in Paris.
From July 27 to August 11, visitors of all ages are invited to engage in friendly competition through HIWY Game, powered by Moment Factory. HIWY Game is an interactive playground featuring three life-sized games, inspired by traditional Emirati playground games: Al Gaheef, Al Tabbeh, and Al Mayiit. Through immersive audiovisuals, HIWY Game provides a unique glimpse into Emirati culture, incorporating architectural references, decorative motifs, and textures from traditional art forms such as stamping.
HIWY Game is a customized version of Moment Factory’s signature Augmented Games. By integrating motion detection, projection technology, and video game mechanics, HIWY Game thrusts players into the action, allowing them to control the experience through their body movements.
Moment Factory’s Augmented Games is a multipurpose solution that can be tailored to a broad range of sites, seamlessly transforming indoor venues into spaces for innovative social gaming experiences.
This collaboration with the UAE Olympic House demonstrates Moment Factory’s expertise in crafting memorable temporary experiences that resonate with audiences from around the world.
Role
Graphic designer
Graphic designer
Mission
For this project, I was responsible for the design, look development, and asset creation for the interactive experience. I collaborated extensively with the development team, working efficiently under a tight timeline to deliver high-quality results quickly.
For this project, I was responsible for the design, look development, and asset creation for the interactive experience. I collaborated extensively with the development team, working efficiently under a tight timeline to deliver high-quality results quickly.
Software
Illustrator
Illustrator